UPDATE Energy vs NEEDSOME: Paraxanthine Drinks Compared
Paraxanthine is finally having its moment. The compound that's been sitting quietly in caffeine research papers for 40 years is now the headline ingredient in a growing number of functional energy products — and two of the biggest ones are UPDATE Energy (the canned drink backed by Kim Kardashian, now in 4,000+ Walmart stores) and NEEDSOME (the daily-use gummy format you're reading about right now).
Both use paraxanthine as the primary energy driver. That's where the similarity ends. The format, the full ingredient stack, the per-serving cost, and — most importantly — how much either brand will actually tell you about what's inside are all different.
Here's a side-by-side breakdown.
The Quick Version
If you're just trying to pick one, here's the short answer:
• A canned drink. Paraxanthine-forward. Broad retail distribution. Good option if you want a cold, ready-to-drink energy product and don't mind buying it one can at a time. UPDATE Energy:
• A daily-use gummy. Full multi-ingredient stack — paraxanthine, L-theanine, Alpha-GPC, B12, prebiotic fiber. Subscription-first. Built for people who use energy products every day and want to know exactly what's in them. NEEDSOME:
Both are real. They're just aimed at different use cases.
For the wider category view, see our guide to the best energy supplements in 2026.
Format: Can vs Gummy
The format is the first real fork in the road.
UPDATE — The Can
UPDATE is a 12oz canned beverage you buy at retail. It's carbonated, sweetened, and built to compete with the energy drink aisle. The pitch is that it's the "caffeine alternative" version of what you'd grab from a cooler.
The pros of a can:
• Cold and ready to drink
• Works for people who want the energy-drink ritual
• Retail availability makes it easy to try once
The cons:
• You're buying a can's worth of liquid you don't actually need
• Single-can purchasing is expensive per serving over time
• Harder to take with you through a full day — no throwing four cans in a bag
• Sweeteners, flavoring, and carbonation add ingredients that aren't doing any nutritional work
NEEDSOME — The Gummy
NEEDSOME is a chewable gummy format. Five gummies per serving, one pack per day, 28 packs per purchase. No water, no can, no fridge.
The pros of a gummy:
• Portable — a pack fits in a pocket, a bag, a glovebox
• No liquid volume you don't want
• No sweetener bath — the calories are only what you need for the matrix
• Easier to make a daily-use habit with a subscription and a consistent dose
The cons:
• It's a chew, not a drink — no "crack open a cold one" moment
• Not sold in retail yet
Ingredients: What's Actually in Each One
This is where the real difference shows up. Both products use paraxanthine, but one is a paraxanthine-forward drink and one is a multi-ingredient functional stack.
|
Ingredient |
UPDATE (per can) |
NEEDSOME (per serving) |
|
Paraxanthine |
Yes — headline ingredient (exact amount not publicly disclosed across all formats) |
200mg disclosed |
|
L-Theanine |
Not in standard formula |
200mg — smooths the stimulant edge |
|
Alpha-GPC |
Not included |
300mg — supports focus and reaction time |
|
B12 |
Included in some variants |
1,000mcg methylcobalamin (active form) |
|
Prebiotic fiber |
Not included |
7g tapioca-based — slows absorption, feeds microbiome |
|
Sweetener |
Natural sweeteners + flavoring for beverage |
Minimal — only what's needed for the chew matrix |
|
Carbonation |
Yes |
No |
UPDATE is built to be a paraxanthine drink. That's the whole thesis — replace caffeine with paraxanthine and keep the beverage experience. It does that job.
NEEDSOME is built around a different thesis — paraxanthine handles arousal, but a real daily-use energy product also needs a focus ingredient (Alpha-GPC), a calming co-factor (L-theanine), a neurotransmitter support layer (B12), and a delivery method that doesn't spike (prebiotic fiber). Five ingredients, each with a job.
The Transparency Gap
One of the things that pushed us to be explicit about every ingredient dose is how much of the functional energy category isn't. Customers have to do label forensics to figure out what they're actually buying.
Our rule: if you're buying an energy product, you should know exactly how much of each ingredient is in it. Not "proprietary blend." Not "contains paraxanthine." The number, on the label.
What Full Disclosure Looks Like
Here's what a disclosed label shows you:
• (not a trademark-only term) Ingredient name
• in mg or g Dose per serving
• and how many servings per container Serving size
• (methylcobalamin, not just "B12") Active form when relevant
That's what we do. We built NEEDSOME to be the spec sheet on the label, because that's what the people buying it actually want.
Why This Matters for Paraxanthine Specifically
Paraxanthine is a newer ingredient in the supplement space. The effective dose range in human studies has been roughly 100-300mg. That's the window that matters. If a product is shy about the dose, you can't know whether it's a real dose or a marketing-threshold sprinkle.
NEEDSOME uses 200mg — right in the middle of the studied range, a dose we can point to research for. We put that on the label.
Price Per Serving
Retail pricing and per-serving cost are the other half of the decision.
UPDATE Energy — Per Can
UPDATE is sold at retail (Walmart, select grocery) and via its own site. Retail pricing varies, but a 12oz can typically runs $3-4 depending on the channel. At a one-per-day habit, that's roughly $90-120/month.
NEEDSOME — Per Pack
NEEDSOME is subscription-first. Here's the math:
• $35/month for 28 packs = $1.25 per pack Subscription:
• $45 for 28 packs = $1.61 per pack One-time purchase:
• $420/year Annualized subscription cost:
Per serving, NEEDSOME is substantially cheaper than a retail can habit — roughly a third of the cost at the subscription rate. That's largely because we're not paying for carbonation, flavoring, a can, a cooler, or a retail margin structure. DTC is a cleaner channel for daily-use products.
Who Each One Is Actually For
Use UPDATE If…
• You want a ready-to-drink format — carbonated, cold, familiar
• You're a casual energy drink consumer looking to reduce caffeine
• You want to buy single cans and don't want a subscription
• Retail availability matters to you
Use NEEDSOME If…
• You want energy every day and don't want to think about it
• You care about the full stack — not just paraxanthine alone
• You want focus support (Alpha-GPC) and a calming co-factor (L-theanine) in the same serving
• You want to know the exact dose of every ingredient on the label
• You're tired of buying liquid you don't need
• Per-serving cost matters more than retail convenience
Both products have a real job. They just aren't the same product.
What the Market Is Actually Asking For
The fact that UPDATE launched into 4,000+ Walmart stores is the best proof point paraxanthine has had yet. The category is real. Consumers are ready to pay for a non-caffeine energy experience.
What we noticed when we looked at the landscape is that everyone was picking one axis — either format (a can) or ingredient (just paraxanthine) — and optimizing for it. Nobody was building the full daily-use stack around the ingredient.
That's the gap NEEDSOME fills:
• instead of a single active ingredient Full multi-mechanism formula
• instead of retail-single-serve Daily-use format
• instead of proprietary marketing language Full label transparency
• instead of retail per-can margin Subscription-first pricing
Frequently Asked Questions
Is UPDATE Energy better than NEEDSOME?
They're different products. UPDATE is a canned paraxanthine drink — it competes with energy drinks and does that job well. NEEDSOME is a daily-use gummy with a full multi-ingredient stack (paraxanthine, L-theanine, Alpha-GPC, B12, prebiotic fiber). If you want a drink, UPDATE. If you want a daily-use functional energy product with focus support, NEEDSOME.
Do UPDATE and NEEDSOME use the same paraxanthine?
Both use paraxanthine as the primary energy driver. The dose, delivery format, and supporting ingredients differ. NEEDSOME discloses 200mg per serving on the label.
How much paraxanthine is in UPDATE Energy?
UPDATE lists paraxanthine as its key ingredient but the exact disclosed dose can vary by SKU. Check the current label for the specific product you're buying — that's the most reliable source.
Is paraxanthine safe?
Paraxanthine has a clean safety profile in the research. It's the metabolite your body already produces when you drink coffee, so it's not a novel molecule — just an isolated, more efficient version of it. Effective research doses have ranged from roughly 100-300mg.
Can I take both UPDATE and NEEDSOME?
You can, but you probably don't need to. Both deliver paraxanthine, so you'd be stacking the same active ingredient. If you use both, be mindful of total daily paraxanthine intake and stick to one or the other per day.
Why does NEEDSOME cost less per serving?
Subscription pricing and a DTC channel. A retail can has to pay for a physical can, carbonation, flavoring, retailer margin, and distribution. A DTC subscription product cuts most of that cost and passes the difference to the customer — which is why NEEDSOME works out to roughly a third of the cost of a daily retail can habit.
Is NEEDSOME available in retail stores?
Not yet. NEEDSOME is currently DTC and subscription-first. Retail is a later phase of the roadmap.
Bottom Line
UPDATE proved paraxanthine can move at retail scale. NEEDSOME is what happens when you take that same ingredient, build a full functional stack around it, and deliver it in a format built for daily use instead of one-can-at-a-time retail. Different product, different thesis, same category.
If you want a drink, buy a drink. If you want an energy tool you actually use every day, here's what the stack looks like.
Ready to Try It?
Join the waitlist. First 500 get $5 off their first order of NEEDSOME energy gummies.
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